The Iconic SCG

THE SYDNEY CRICKET & SPORTS GROUND TRUST

The Sydney Cricket Ground is one of Australia’s most famous and beloved grounds, for over 140 years it has been Sydney’s home of sport and the heartbeat of the city.

In 2018 the ground was hosting the traditional New Years Test. To celebrate the occasion we developed a new brand sting that showcased the amazing history, passion and pride that the ground is famous for. 

 
SCG TrustNathan LyttletonMotion Graphics, Brand Development